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Description

Online shop offering wines, liquors and crafted beers, especially of Mediterranean origin. Custom design and programming. Online sales tool developed with the WordPress e-commerce plugin, WooCommerce, that provides a quick, easy and intuitive online shopping experience (and still features all the advantages of the WordPress platform). Includes a private control panel from where the client easily handles products and orders, as well as the rest of aspects of the online shop.

Highlights:

  • Search/navigation system. To make sure customers find the product they are looking for as fast and easy as possible, on the one hand you can go directly to the desired category (wines, beers, wines, spirits…) and on the other hand you can choose to use the advanced search engine, which allows you to specify the denomination of origin, the winery and the specific product you are dying for.
  • Web architecture optimized for SEO. To facilitate the proper indexing of the content and the convenient positioning of the web in the major search engines, the online shop has been structured on the basis of landings by specific product and wine cellar, with special attention to the density of relevant keywords (both in the home as in internal pages).
  • Logistics management. To streamline the logistics of the process, the tool automatically calculates the cost of transportation based on the weight and the geographical area of the customer. In addition, once the order is processed and shipped, the customer can check the status of the same simply by entering the tracking code provided by the transportation company.
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